Operation: JELL-O NO

Utah consumes more JELL-O than any other state in the nation, primarily because the low-cost, gelatin-based snack product has enormous appeal among Utah's majority Mormon population. To end this JELL-O monopoly on Mormon eating habits, it is necessary to win the hearts and minds of Utah's snack-loving, bible-thumping populace, by attempting to discourage continued consumption of this food. Beginning at 3 AM on Friday, February 15, 2002, the three billboards below were sabotaged by unnamed Lil Debbie operatives working in conjunction with an agent of the BLF (Billboard Liberation Front). The original messages, offering uplifting slogans about the Olympic spirit of togetherness or something, were removed and replaced with the anti-JELL-O signs you see below.

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1			Utah Olympic Park Exploiting the recent "Potty Mouth" scandal that has embroiled Utah Olympic Chairman (and formerly upstanding Mormon) Mitt Romney, a message was designed to affiliate JELL-O consumption with a general decline in moral values and common decency.

2			Olympic Medals Plaza   Visitors from around the world are reminded of the 4 legged victims of the Mormon obsession for gelatin-based snack products.

3			Salt Lake Ice Center Utah's population is 89% white, due in most part to the predominantly white Mormon church, which did not recognize the equality of black Americans until 1978.